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Celebrities are constantly attempting to sell us new products, houses, cars, headphones… you name it, and a famous face is out there selling it.
This is why when a scam involving these famous faces launches, distinguishing between what’s real and not becomes more like a movie than we’d care to enjoy.

Who Tops the McAfee Celebrity Hacker Hotlist?
That’s right; it’s the moment you’ve all been waiting for. The Oscars have been and gone—it’s time to see which celeb is impersonated most in scams.McAfee’s Celebrity Hacker Hotlistprovides in-depth insight into the famous faces fixing to part you from your hard-earned cash.
Johansson’s topping the list is doubly interesting, as she has frequently spoken out against the improper use of AI involving the likeness of other people. WhenChatGPT launched its voice feature, Johansson claimed its “Sky” voice sounded eerily similar to her own, and the AI company pulledthe voice from its lineup.
The full celebrity scam list is as follows:
It’s an A-List, no doubt, but for all the wrong reasons.
How to Spot AI Celebrity Deepfakes and Avoid the Scams
I know I said celebs will sell everything, but that’s not really true. Oftentimes, if what the alleged advert is selling seems outlandish or too good to be true, it is.
Whether it’s for fake giveaways, cryptocurrency scams, tickets to high-demand concerts, free downloads, or disinformation campaigns, these stars are unwilling participants in the cybercrime ecosystem.
AI has made figuring out the difference between real and fake incredibly difficult for everyone. But there are a few steps you can take to validate any advert, endorsement, or giveaway before rushing on in:
Be cautious before engaging with any apparent celebrity advert or other similar offer. Scammers know the allure of a celeb giveaway or other similar offer is a tempting lure because they’ve used it countless times before.